1. General Information

The following information provides a clear overview of what happens to your personal data when you visit this website. Personal data refers to any information that can be used to identify you personally. Detailed information on data protection can be found in the full privacy statement below.

2. Data Collection on This Website
Who is responsible for data collection?

Data processing on this website is carried out by the website operator:

Cloud7 Capital

How do we collect your data?

Data you provide: This includes information entered into contact forms or submitted voluntarily.

Data collected automatically: When you visit the website, technical data such as browser type, operating system, and time of access may be collected. This occurs automatically upon accessing the site.

Why do we collect your data?

To ensure the website functions properly

To analyze user behavior and improve our services

3. Your Rights

You have the right to:

Request access to your stored personal data

Request correction or deletion of your data

Withdraw consent at any time

Request restriction of processing under certain conditions

Lodge a complaint with the relevant supervisory authority

For any questions regarding data protection, you may contact us at any time.

4. Use of Analytics Tools and Third-Party Services

Your browsing behavior may be statistically analyzed using analytics tools. These tools help us understand how visitors interact with our website. Details are provided in the full privacy statement.

5. Data Retention

Unless a specific retention period is stated, your personal data will be stored only as long as necessary to fulfill its purpose. If you request deletion or withdraw consent, your data will be deleted unless legal obligations require otherwise (e.g., tax or commercial law).

6. Legal Basis for Data Processing

We process your data based on the following legal grounds:

Consent: Art. 6(1)(a) GDPR and, where applicable, Art. 9(2)(a) GDPR

Contractual necessity: Art. 6(1)(b) GDPR

Legal obligation: Art. 6(1)(c) GDPR

Legitimate interest: Art. 6(1)(f) GDPR

If you have consented to the use of cookies or device fingerprinting, processing may also occur under § 25(1) TTDSG. Consent can be withdrawn at any time.

7. Data Protection Officer

We have appointed a Data Protection Officer:

Wagnermeyer-Consulting GmbH Konrad-Zuse-Platz 8 81829 Munich Phone: +49 89 9251910 Email: [email protected]

Notice Regarding Data Transfers to the USA and Other Third Countries
We use tools provided by companies based in the United States or other countries that do not offer an adequate level of data protection under EU standards. When these tools are active, your personal data may be transferred to and processed in such third countries. Please note that these countries may not guarantee a level of data protection comparable to that of the EU.

For example, U.S. companies may be required to disclose personal data to security authorities without allowing affected individuals to pursue legal remedies. Therefore, it cannot be ruled out that U.S. authorities (e.g., intelligence agencies) may process, analyze, and permanently store your data located on U.S. servers for surveillance purposes. We have no control over such processing activities.

Withdrawal of Your Consent to Data Processing
Certain data processing operations are only possible with your explicit consent. You may withdraw your consent at any time. The legality of data processing carried out prior to the withdrawal remains unaffected.

Right to Object to Data Processing in Special Cases and to Direct Marketing (Art. 21 GDPR)
IF DATA PROCESSING IS BASED ON ART. 6(1)(E) OR (F) GDPR, YOU HAVE THE RIGHT TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA AT ANY TIME FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION. THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS.

THE RELEVANT LEGAL BASIS FOR EACH PROCESSING ACTIVITY IS OUTLINED IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR PERSONAL DATA UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS THAT OVERRIDE YOUR INTERESTS, RIGHTS, AND FREEDOMS, OR THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE, OR DEFENSE OF LEGAL CLAIMS (OBJECTION UNDER ART. 21(1) GDPR).

IF YOUR PERSONAL DATA IS PROCESSED FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO SUCH PROCESSING, INCLUDING PROFILING RELATED TO DIRECT MARKETING. IF YOU OBJECT, YOUR PERSONAL DATA WILL NO LONGER BE USED FOR DIRECT MARKETING PURPOSES (OBJECTION UNDER ART. 21(2) GDPR).

Right to Lodge a Complaint with a Supervisory Authority
If you believe that your rights under the GDPR have been violated, you have the right to lodge a complaint with a supervisory authority, particularly in the EU member state of your habitual residence, place of work, or the place of the alleged infringement. This right exists regardless of any other administrative or judicial remedies.

Right to Data Portability
You have the right to receive data that we process based on your consent or in fulfillment of a contract in a commonly used, machine-readable format. You may also request that this data be transferred directly to another controller, where technically feasible.

SSL/TLS Encryption
For security reasons and to protect the transmission of confidential content (e.g., orders or inquiries), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the change in the browser’s address bar from “http://” to “https://” and the padlock icon.

When SSL/TLS encryption is active, data you transmit to us cannot be read by third parties.

Access, Erasure, and Rectification
You have the right, within the scope of applicable law, to request free access to your stored personal data, its origin, recipients, and the purpose of processing. You also have the right to request correction or deletion of this data. For these and other questions regarding personal data, you may contact us at any time.

Right to Restrict Processing
You have the right to request the restriction of processing of your personal data. You may contact us at any time to exercise this right. The right to restriction applies in the following cases:

If you contest the accuracy of your personal data, we may need time to verify this. During the verification period, you may request restriction of processing.

If processing is unlawful, you may request restriction instead of deletion.

If we no longer need your data but you require it for legal claims, you may request restriction instead of deletion.

If you have objected under Art. 21(1) GDPR, a balance must be struck between your interests and ours. Until it is determined whose interests prevail, you may request restriction of processing.

If processing is restricted, your data may only be stored and processed with your consent or for legal claims, protection of another person’s rights, or for reasons of important public interest of the EU or a member state.

Objection to Promotional Emails
We hereby object to the use of contact data published under the legal notice obligation for the purpose of sending unsolicited advertising and informational materials. The website operator reserves the right to take legal action in the event of unsolicited promotional communications, such as spam emails.

Cookie

Our website uses “cookies.” Cookies are small text files that do not harm your device. They may be stored temporarily (session cookies) or permanently (persistent cookies). Session cookies are deleted automatically after your visit. Persistent cookies remain stored until manually deleted or automatically removed by your browser.

Third-party cookies may also be stored when you visit our site. These enable the use of certain services (e.g., payment processing).

Cookies serve various purposes. Some are technically necessary for website functionality (e.g., shopping cart or video display). Others help analyze user behavior or display advertising.

Necessary cookies are stored based on Art. 6(1)(f) GDPR unless another legal basis is specified. The website operator has a legitimate interest in ensuring the technically flawless and optimized delivery of services. Where consent is required for cookies or similar technologies, processing is based on Art. 6(1)(a) GDPR and § 25(1) TTDSG. Consent may be withdrawn at any time.

You can configure your browser to notify you about cookie placement, allow cookies on a case-by-case basis, block them entirely, or delete them automatically when closing the browser. Disabling cookies may limit website functionality.

If third-party or analytics cookies are used, we will inform you separately and request your consent where required.

Server Log Files
The provider of this website automatically collects and stores information in server log files, which your browser transmits to us automatically. These include:

Browser type and version

Operating system used

Referrer URL

Hostname of the accessing device

Time of the server request

IP address

This data is not merged with other data sources.

The collection of this data is based on Article 6(1)(f) GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of the website—server log files must be recorded for this purpose.

Contact Form
If you submit inquiries via our contact form, the information you provide—including your contact details—will be stored for the purpose of processing your request and any follow-up questions. This data will not be shared without your consent.

Data processing is based on Article 6(1)(b) GDPR if your request relates to the performance of a contract or is necessary for pre-contractual measures. In all other cases, processing is based on our legitimate interest in effectively handling inquiries (Article 6(1)(f) GDPR) or your consent (Article 6(1)(a) GDPR), if requested.

Your data will be retained until you request deletion, revoke your consent, or the purpose for storage no longer applies (e.g., after your inquiry has been resolved). Mandatory legal retention periods remain unaffected.

Inquiries via Email, Phone, or Fax
If you contact us via email, phone, or fax, your inquiry and all related personal data (e.g., name, request details) will be stored and processed for the purpose of handling your request. This data will not be shared without your consent.

Processing is based on Article 6(1)(b) GDPR if your inquiry relates to a contract or is necessary for pre-contractual measures. Otherwise, it is based on our legitimate interest (Article 6(1)(f) GDPR) or your consent (Article 6(1)(a) GDPR), if applicable.

Your data will be retained until you request deletion, revoke your consent, or the purpose for storage no longer applies. Mandatory legal retention periods remain unaffected.

Analytics and Advertising Tools
Google Tag Manager
We use Google Tag Manager, provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Google Tag Manager allows us to integrate tracking and analytics tools into our website. It does not create user profiles, store cookies, or perform independent analyses. It serves solely to manage and deploy the tools integrated through it. However, it does collect your IP address, which may be transferred to Google’s parent company in the United States.

Use of Google Tag Manager is based on Article 6(1)(f) GDPR. The website operator has a legitimate interest in the efficient integration and management of various tools. If consent is required, processing is based on Article 6(1)(a) GDPR and § 25(1) TTDSG. Consent may be withdrawn at any time.

Google Analytics
This website uses features of Google Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics enables the website operator to analyze visitor behavior. It collects usage data such as page views, session duration, operating systems, and user origin. These are aggregated under a user ID and linked to the visitor’s device.

Google Analytics may also record mouse movements, scrolling, and clicks. It uses modeling techniques and machine learning to enhance data analysis.

Technologies such as cookies or device fingerprinting are used to recognize users and analyze behavior. Data collected is typically transferred to and stored on Google servers in the USA.

Use of Google Analytics is based on Article 6(1)(f) GDPR. The website operator has a legitimate interest in optimizing its website and marketing. If consent is required, processing is based on Article 6(1)(a) GDPR and § 25(1) TTDSG. Consent may be withdrawn at any time.

Data transfers to the USA are based on the EU Commission’s Standard Contractual Clauses. Details: Google Controller Terms

Browser Plugin
You can prevent Google from collecting and processing your data by installing the browser plugin available here: https://tools.google.com/dlpage/gaoptout?hl=en

More information on how Google handles user data: https://support.google.com/analytics/answer/6004245?hl=en

Data Processing Agreement
We have entered into a data processing agreement with Google and fully comply with the strict requirements of German data protection authorities when using Google Analytics.

Google Analytics E-Commerce Tracking
This website uses the “E-Commerce Tracking” feature of Google Analytics. It allows the website operator to analyze purchasing behavior to improve marketing campaigns. Information such as completed orders, average order values, shipping costs, and time to purchase is collected and may be linked to a transaction ID associated with the user or their device.

Data Retention
User and event-level data stored by Google that is linked to cookies, user IDs, or advertising IDs (e.g., DoubleClick cookies, Android Advertising ID) is anonymized or deleted after 2 months. Details: https://support.google.com/analytics/answer/7667196?hl=en

HubSpot

Our website uses features of the CRM system HubSpot, provided by HubSpot Inc., 25 First Street, Cambridge, MA 02141 USA. HubSpot is an integrated software system that covers various aspects of our online marketing, including email marketing, social media publishing, contact management, and analytics.

What data is processed?
When you interact with our website – for example, by filling out a form or subscribing to a newsletter – personal data such as your name, email address, IP address, and usage behavior may be collected and processed. This data is stored on HubSpot servers.

Purpose of processing
The data is processed to improve our customer communication, analyze user behavior, and optimize our marketing efforts.

Legal basis
The processing of your data is based on Article 6(1)(a) GDPR (consent) or Article 6(1)(f) GDPR (legitimate interest in effective customer communication and marketing optimization).

Data transfer to third countries
HubSpot also processes data in the USA. The data transfer is based on the EU Commission’s standard contractual clauses to ensure an adequate level of data protection.

Objection and withdrawal
You can object to the processing of your data at any time or withdraw your consent. For more information, please refer to our general privacy policy.